Monday, May 14, 2012


Project Presentation Sources


Bryson, E. (2008). Kellogg's special k: a marketing 50 case study. Retrieved from

Jenny Craig News Releases. (2012). Jenny craig kicks off diet season with attention-grabbing ads and a new attitude. Retrieved from

Newman, A. (2010). Pitching a product, without showing it. Retrieved from

Olson, E. (2010). For weight watchers, jennifer hudson wins a losing battle. Retrieved from

Patton, L. (2011). Nutrisystem gets real with its diet ads. Retrieved from

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