Project Presentation Sources
Bryson, E. (2008). Kellogg's
special k: a marketing 50 case study. Retrieved from
Jenny Craig News Releases. (2012). Jenny
craig kicks off diet season with attention-grabbing ads and a new attitude. Retrieved from
Newman, A. (2010). Pitching
a product, without showing it. Retrieved from
Olson, E. (2010). For weight watchers, jennifer hudson wins
a losing battle.
Retrieved from
Patton, L. (2011). Nutrisystem
gets real with its diet ads. Retrieved from
